Visitor Intelligence

Attribution that actually works.

Server-side tracking that ad blockers can't touch. See every visitor's journey from ad click to conversion β€” with click heatmaps, scroll depth, and real revenue.

2 KB script
vs 90 KB for GA4
100% accurate
Server-side, not client
Zero config
Auto-detects conversions
Fully compliant
GDPR & CCPA ready

How it works

One proxy. Zero client-side scripts to block. Every visitor tracked.

1

Connect your domain

Point your DNS to Authority Edge. Takes 2–5 minutes. Your site loads exactly the same β€” we just sit in front of it.

2

We track everything

Every visitor, every click, every scroll β€” captured server-side at the proxy. Our 2 KB script adds click coordinates and scroll depth.

3

See the full picture

Visitor journeys with animated replay, click heatmaps, conversion paths, ad creative previews, and SERP keywords.

Everything you need. Nothing they can block.

Server-Side Attribution

Every click tracked at the proxy level β€” before the browser loads. Ad blockers, Safari ITP, and privacy browsers can't block what they can't see.

Click & Scroll Heatmaps

See exactly where visitors click and how far they scroll. Desktop and mobile viewports rendered at the actual device size.

Visitor Journey Replay

Animated session replay showing source β†’ every page visited β†’ outcome. Browser chrome wireframes with real engagement data.

Zero-Config Conversion Tracking

Automatically intercepts dataLayer, gtag(), and Meta Pixel events. Detects checkout success URLs from Stripe, Chargebee, and Paddle.

Revenue Enrichment

Connect your payment provider once β€” Authority looks up the real dollar amount for every conversion using the checkout ID. Coupons applied automatically.

Ad Creative Thumbnails

Connect Meta Ads and see the actual ad creative, title, and average CPC right in the visitor journey. Know exactly which ad brought each visitor.

SERP Keywords & Position

For organic visitors, see the search keyword and Google ranking position that brought them to your site. Powered by Google Search Console.

Shareable Journey Links

Share any visitor journey with a public link. Includes an AI summary, OG image for social previews, and no login required to view.

See a real visitor journey

This is what every visitor session looks like in Authority. Animated page cards, engagement data, conversion tracking β€” all captured automatically.

Visitor Journey

Source
Prospecting: US Broad/Audience | Best Performers
Pages Viewed
3
Time on Site
5m 42s
Outcome
purchase
Prospecting: US Broad/ Audience | Best Performers
Video 2B | Stop Designing From Scratch
πŸ“„/pricing
DesktopUS
6:23 PM
β€Ί
/pricing
REC
Pricing
1m 35s
3 clicks88%
β€Ί
/features
REC
Features
2m
2 clicks72%
β€Ί
/signup
REC
Start Free Trial
2m 7s
2 clicks100%
β€Ί
💰
purchase
Subscription
$49
Session Timeline
/pricing
/features
/signup
6:23 PM5m 42s
✨

Authority AI Summary

This visitor clicked a paid Meta ad ("Stop designing from scratch") and landed on Pricing. They explored 3 pages including Pricing, Features, and Start Free Trial over 5 minutes and 42 seconds with an average scroll depth of 87% and 7 clicks. The visitor converted with a purchase worth $49.

This conversion path shows that your paid Meta campaigns are driving real revenue. The visitor spent nearly 6 minutes engaging deeply with your content β€” 87% average scroll depth across 3 pages signals high intent. Consider increasing budget on this campaign to scale results.

Authority vs. the rest

FeatureAuthorityGA4HotjarClarity
Ad-blocker proofβœ“β€”β€”β€”
Safari ITP proofβœ“β€”β€”β€”
Server-side attributionβœ“β€”β€”β€”
Click heatmapsβœ“β€”βœ“βœ“
Scroll depth trackingβœ“β€”βœ“βœ“
Session replayβœ“β€”βœ“βœ“
Auto conversion detectionβœ“β€”β€”β€”
Revenue enrichmentβœ“β€”β€”β€”
Ad creative previewβœ“β€”β€”β€”
SERP keyword matchingβœ“β€”β€”β€”
Shareable journeysβœ“β€”β€”β€”
Script size2 KB90 KB40 KB35 KB

Stop guessing. Start seeing.

Set up in 5 minutes. See your first visitor journey in real-time. No credit card required.